Wpp 2025 Revenue. Groupm, the largest media buying agency by revenue, is shifting its business structure and advertising focus to many big data sets instead of a single proprietary one, brian. Wpp reported a total revenue of £3,558 million for the third quarter of 2024.

The industry will surpass $1 trillion in total revenue for the first time in 2024 (excluding u.s. Live sports and events are key to garnering ad revenue for media companies in 2025.